As some of you may be aware the EU’s Privacy and Communications Directive has sneakily come into play on 26 May 2011. The directive requires users to give consent before a website can use cookies. Just to explain - cookies are text files that help organise and store browsing information. Things like Google Analytics, live chat software and most Open Source content management systems (CMS) like Joomla and Drupal use cookies to track a website’s visitors.

In the current economic climate it might seem very tempting to change your pricing strategy in order to compete on lowest price, especially if other organisations are clearly benefiting from under-pricing. Before you start slashing prices, you should evaluate if it is the best option for your business.

There is one constant in today’s market place, one thing that we can count on without fail, the constant of change.

In today’s markets the cycles of change are accelerating, with that in mind your customers’ wants and needs are also evolving and changing at an accelerated rate. How then do you keep track of these changes and how do you offer products and services that serve your clients and your business goals?